In order to be successful in business today, you must have a digital marketing strategy. Regardless of the type of business you have, this workshop will walk you through the process of creating your full digital marketing strategy. You will plan how to reach out to your customers, bring new clients in, and INCREASE profits! Bring your business challenges and get specific feedback and tips on how to solve them, as well as leave with immediately executable plans. This interactive session will be focused around you and your digital marketing strategy challenges. You will learn, share, and get actionable solutions. We will focus on marketing strategy & planning, promotion, social media, and email marketing, among other marketing areas.
- How to leverage social media to engage new and existing customers.
- Which promotions and special offers work for your business right now.
- Best ways to drive response from your emails and social posts.
- Easy strategies to keep your offers looking good on a cell phone or tablet.
- How to create and manage a campaign for 2015 (it’s easier than you might think!
- Create a simple playbook to plan your marketing activities.
- How to measure your results to get more out of your effort along the way
